The Rapid Eye Movement was thrilled to be asked to take on the animation for the new Calgary Cancer Centre design competition.
"The new Calgary Cancer Centre will also open up tremendous possibilities in cancer research and innovation, enabling Alberta Health Services to offer more advanced treatments, discover new therapies and develop and integrate new technologies."
We worked alongside the winning teams designing and eventually building the Centre - PCL, Dialog and Stantec. The video is mainly CG animation with a bit of aerial helicopter video that we shot and timed to narration.
Here at theREM we're always on the lookout for new technology that will help our clients market their projects and if we can't find it, well, we develop it ourselves. We're always being asked for "walk-throughs" or a cheaper option to an animation......so, we've got something really unique here - we've fused photographic real estate tours with 360 degree renderings.....go ahead, take a look around!
Our client, West Campus Development Trust, came to us to brainstorm, design and manufacture an interactive display to showcase their ambitious development - University District.
What we came up with for the centerpiece of the community discovery center is a hybrid between a traditional architectural model and an interactive media wall . The display consists of eight commercial grade monitors, multiple computers, a custom designed model table and media wall surround (which includes wood harvested from the site), 52 synchronized CG animations and a custom app to control it all through an iPad.
The unique nature of the display and it's blend of analog and digital formats - the old and the new architectural visualization, won us a nomination in the 2017 International Architectural 3D Awards.
When it was initially installed it displayed four main vignettes to educate and entertain - precincts, public spaces, site amenities and site connectivity. When a user chooses a vignette, or specific site detail within it, the table highlights the location or the corresponding opaque scale model on the living map, along with pertinent textual information. The viewer is then directed to the media wall where CG animations will play, visualizing the future state of the community and ending with specific information on each vignette.
A key feature of the display is that it will change with the community as it grows, it’s scale models being replaced by translucent 3D prints of specific architectural designs as well as new CG animations of each development so that it is always interesting and fresh for its visitors.
We created this video for Auburn Rise - Logel Homes' exciting new development. The video is a multi-media mix of drone video, b-roll shots, stock photography and CG animation which highlights the development and it's location in amenity-rich Auburn Bay.
Client - InHouse
West Block is an Edmonton development that introduces the benefits of urban living to the historic community of Glenora. The development is a mix of luxury residential towers, office space, shopping and dining. To highlight the different aspects of the development we did two videos, one focusing on the residential opportunities and the other on the commercial. The multi media videos are a mix of CG animation, aerial drone footage, stock video and narration.
We’re The Rapid Eye Movement.
An award winning architectural visualization studio specializing in animation, rendering and interactive displays.
We believe in the power of a visual experience, and we’re passionate about crafting solutions that communicate your ideas in extraordinary ways. From the bigger picture to the smallest details, our team combines brand and emotion to transform your sketch into a story that triggers the senses. As leaders in the field of visualization, we merge innovation and art with years of experience, creative thinking and problem solving. We define the technology that will best express your idea in a way your audience can appreciate and navigate. Then, we like to crack open a cold one with you to celebrate its coming to life.
Let’s tell your story.
Client – GEC Architecture
Client – West Campus Development Trust
This video is a mix of fully animated scenes, stock video and b-roll which helps the viewer visualize this dynamic community years before it is built. First created while we were at RK Visualization, this video is now revised to include what we know is in Phase One of the community development.
Client – GEC Architecture Edmonton
Client – GEC Architecture
Client – Calgary Municipal Land Corporation
Real Time Application Demonstration
Our team looks forward to crafting visually stunning experiences to convey your unique ideas to the world. Pull up a chair, we can’t wait to hear about the project you’ve been brewing up.
Let’s get this story started!
Client – NUOVO by Shane Homes
Client – Stantec
The City of Calgary is reconstructing the busy shopping and entertainment district of 17th Avenue South. Stantec is taking on the project and asked us to help them visualize it by providing a video that explains the process and the changes, as well as photograph / rendering composites that could be used as before and after comparisons to educate the public.
Client - Shantz Village Lands Corp.
Our client is building a master planned 50+ community in small town Alberta. But, like all our clients, they need to market something that doesn't yet exist. So, they came to us to visualize the community from an aerial view as well as a typical duplex exterior and interior so they could use the imagery on their website, brochures, magazines etc. Our challenge was to capture the essence of an interior that appealed to the demographic, something we're always challenging ourselves to do.
Client - RK Visualization
We created this animation of south Calgary's Seton community for Brookfield Residential, working alongside RK Visualization - who was functioning as the project manager.
The video is almost exclusively CG content, save for some aerial drone composite scenes. We had a lot of fun trying to capture the essence of Seton - a "true urban district, a core outside the core".
Client – RK Visualization
We created this technical animation for Stantec, working alongside RK Visualization who was functioning as the project manager. The video outlines the controversial Springbank off-stream storage reservoir flood mitigation project. The reservoir is designed to mitigate downstream damage in Calgary in the event of high water on the Elbow River like we saw in the catastrophic 2013 Alberta floods. This video was used for public education and consultation.
Client - Stantec
Stantec, a long time client, is building BRT (Bus Rapid Transit) corridors along 17th Avenue S.E. and 14th Street S.W. in order to ease congestion and be sure Calgarians have access to fast, efficient and reliable transit. We took a series of ground and aerial photography of the spots where bridges would be added or modified and we then composited the 3D models we built, based off of their engineering drawings, into these photos. The composites are used to educate the public about the project via the City of Calgary website and public engagement sessions.
Client – Stantec
Client – daSILVA (E4H) Architecture